Blog update [The origin of Nakayoshi Library]

ブログ更新【なかよしライブラリーの由来】

Tomorrow I have been given the rare opportunity to speak at Sansuien in Kochi City for an hour. I am not very good at public speaking, but this is a great opportunity! I will do my best to improve myself.

The content will cover everything from my upbringing to the business succession of Nakayoshi Library. I've practiced more than ever before, so I hope I can use it for the company in some way.

As I was preparing materials for this lecture, I came across some nostalgic photographs from an album at my parents' house.

5 year old child riding a bicycle

When I was 5 years old. In the early Heisei era. You can really feel the era.

Nakayoshi Library Founding Day

There is also a photo of Nakayoshi Library, which was founded shortly after the company was founded. The log house has the company name carved in lettering. It was a log house in the mountains, and it was an hour's walk to school. I grew up in a rare environment.

While I was looking through the album and preparing materials, I suddenly became curious about the origin of the company's name. I asked my father about it and wrote it down, so I'd like to introduce it to you.

The meaning behind the company name Nakayoshi Library


In the 1980s, when male childcare workers were still uncommon, he held roundtable discussions about children's toys with mothers raising children and university professors, and studied by making prototypes and observing the children's reactions to the toys, asking, "What kind of shape would be a good toy for children?"

For example, the books lined up in a library are waiting eagerly for someone to open them. There may be some books that no one has opened yet. But they are lined up there with the hope that they will be useful to someone.

The same goes for wooden toys. If they make children smile, then the toy has meaning.

It may not be necessary for that child, but it may be a very important toy for that child.

We want to make children smile with a wide variety of creative toys. We want to enrich the upbringing of families. We want to continue creating a space where children can be engrossed in wooden toys. We created Nakayoshi Library with these thoughts in mind.
See you later.
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Name: そう
Role: 代表取締役
Origin: 高知県
Favorite location: 高知工場・本社
Favorite tree: 庭に植えているトチの木とケヤキ
Favorite word: 革新的な思考を考えるより古い思考を捨てること
ブログは自分が日々思うことをツラツラと書き綴っていますので、とっても暇な時に見て下さい。家族は3人。ペットは庭の除草をしてくれるヤギを飼っています。築130年の古民家で暮らしています。